What it costs

$0for 12 months — no invoices, ever

The weekly publishing slot is how it’s paid for.

  • Content game plan
  • Two articles every week
  • Safe fixes + refreshes
  • Weekly reporting

Included for 12 months

What's included

One content game plan, weekly execution, and a clear record of what changed.

  • 01
    Your content game plan

    Audit evidence, ranked priorities, and a clear included-versus-quoted fix list.

  • 02
    Two articles each week

    One is yours: it answers a customer question. One is ours: it includes our on-topic link.

  • 03
    A custom reader tool

    A small interactive page built into your site, branded to you—a calculator, estimator, or checklist chosen from the game plan.

  • 04
    One older post refresh

    One older post rewritten each month—updated facts, fixed structure, internal links—when the plan calls for it.

  • 05
    Weekly report

    What shipped, what moved in Google, and what happens next.

Your articleReady for review

Client guide

What to ask before you sign

A good agreement should make the price, timing, scope, and exit terms easy to find. Before you sign, ask what changes the final cost, who owns each next step, and what happens if the schedule moves.

Publishes ThursdayApproveHoldEdit
Your reader tool

Break-even calculator

Sales to break even60$12,000 ÷ ($300 − $100)
Weekly reportWeek 04

What shipped. What changed.

  • 2 articles publishedBoth approved before publishing
  • 3 pages improvedTitles, links, and missing descriptions fixed
  • Too early to tell on rankingsWe will keep watching the same pages

Technical fix boundary

The game plan labels every fix.

It shows what we fix ourselves and what needs a separate quote.

Included · we fix it

Safe changes that cannot break your site

  • Broken internal links
  • Titles Google rewrites
  • Orphaned pages
  • Missing alt text
  • 404 redirects
Quoted separately · $750

Broader site work

Anything that touches your theme, speed, or site structure.

See the optional menu →

How free is paid for

One weekly publishing slot.

Our weekly slot links to a website we own—for example, our commercial-lending guide site. No invoice, ever.

You receive

Your blog and SEO, handled.

A content game plan built from audit evidence, priority fixes, two articles every week, a reader tool, and weekly reporting.

  • 12 months free
  • You approve

We receive

One weekly publishing slot.

Our article answers an on-topic question and links to one of our own sites.

  • On-topic
  • Shown before publishing

Optional additions

Only when something's working.

These exist for owners who see movement and want more of it.

Never added silently: every available menu item starts with your approval and a written scope. Buy nothing, and the free service is exactly the same. Hosting and other outside costs are separate unless the written scope says otherwise.

What comes later

Four gates we have not opened.

Outbound email

Not open yet. We start by making the site earn attention; outreach comes after we know who converts.

Paid search

Not open yet. We won't spend your money on ads until your own search data tells us which terms actually convert — usually about three months in.

Local search

Not open yet. It opens once the site's basics are fixed — no point pushing people to pages that aren't ready.

Review generation

Not open yet. It opens once you're publishing consistently and there's something to send people to.

A direct next step

Get your content game plan.

Send your site. We audit the evidence, rank the work, and show what we fix ourselves versus what needs a separate quote.

Get your free game planSee a sample game plan →

No login · No sales call · No invoice