Weekday PressDraft ready for review
ThursdayWhat to ask before you sign
Answers a reader question. Our link is shown before publishing.
Blog publishing + practical SEO
We power your blog and SEO.Free for 12 months.
We build your content game plan from an audit of your website, fix pages losing clicks, and publish two articles your readers would actually search for every week. Our article may link to a website we own—for example, our commercial-lending guide site. That is how the service is paid for.
Fixed3 pages
Published2 articles
Next: protect pages Google already shows peopleProtectPages already visibleFirst
ImprovePeople see it in Google but don’t clickHigh
RefreshPages losing search clicksHigh
2posts every week
100%approved by you
12months free
$0invoices
What to expect
A year of work. Measured on your site.
We can promise the publishing pace and honest reporting. We cannot promise a traffic number.
104
new articles a year
The typical stale blog adds zero. Every article is a new page that can rank and answer a question your customers already search.
Publishing alone is not enough.
Ahrefs’ 2023 study of roughly 14 billion pages found that 96.55% received no estimated organic traffic from Google. That is why the game plan starts with audit evidence instead of publishing blind.
Your site, by month 3.
You see what publishing does for your site in Search Console—Google’s free report of your search traffic. We see the numbers; we cannot touch the site. If nothing has moved, the report says so plainly.
Your content game plan
Start with evidence, not a content calendar.
The audit is the evidence step inside your game plan. We review the site and Google search numbers, then rank what to protect, improve, refresh, and build.
Everyone sells audits. We hand you the game plan and then run it.
See how the game plan becomes weekly work →First deliverable
GAME PLANYour content game plan
ProtectPages Google already shows peopleFirst
Keep what works before changing anything.
ImprovePages seen but rarely chosenHigh
Strengthen the result and the answer.
RefreshPages losing search clicksHigh
Update facts, structure, and internal links.
BuildMissing topics and toolsNext
Publish after the existing opportunities are clear.
Nothing hidden
Here is the whole deal.
Both sides of the exchange should make sense before you reply.
You receive
Your blog and SEO, handled.
A content game plan built from audit evidence, priority fixes, two articles every week, a reader tool, and weekly reporting.
- 12 months free
- You approve
We receive
One weekly publishing slot.
Our article answers an on-topic question and links to one of our own sites.
- On-topic
- Shown before publishing
The article still has to be worth publishing without the link.
Read the full exchange →Your articleLIVE ✓
What your numbers are actually saying
Week 04
- What shipped
- What moved in Google
- Next priorities
The service
What we take care of
The content game plan turns into specific work every week without creating another job for you.
- 01Your content game plan
Audit evidence, ranked priorities, and a clear included-versus-quoted fix list.
- 02Two articles a week
One is yours: it answers a customer question. One is ours: it includes our on-topic link.
- 03A custom reader tool
A small interactive page built into your site, branded to you—a calculator, estimator, or checklist chosen from the game plan.
- 04One older post refresh
One older post rewritten each month—updated facts, fixed structure, internal links—when the plan calls for it.
- 05Weekly reporting
What shipped, what the data shows, and what happens next.
Editorial examples
Three articles you can read in full.
The CRE example leads because commercial property is the first live campaign.
Weekday Press example6 min read
What DSCR tells you before a refinance
A familiar ratio can still mislead when the income or debt assumptions are wrong.
- $120k annual NOI
- $100k annual debt service
- Inputs shown before interpretation
What DSCR Tells You Before a Refinance
A specialist property-finance example with every number cited.
6 min readRead the full example →Weekday Press example8 min read
Year-end bookkeeping: 14 records to gather
Hand over source records, checked balances, and a short list of open decisions.
- Prove money in and money out
- Reconcile five balances
- Leave an open-items list
Year-End Bookkeeping: 14 Records to Gather
A saveable business-owner handoff with reconciliations, open items, and a link that earns its place.
8 min readRead the full example →Weekday Press example5 min read
What a good service estimate should include
Two estimates can show the same total and describe very different jobs.
- Scope and exclusions
- Materials or allowances
- How changes are approved
What a Good Service Estimate Should Include
The details that make competing estimates easier to compare.
5 min readRead the full example →Publishing control
Your site stays yours.
Approve the first three. Review later posts in advance. Remove anything, any time.
First 3 postsApprove each one Nothing publishes until you say yes.
After thatThree-day review Publishes Thursday unless you hold or edit it.
After publishingRemove anything, any time One click undoes a post for the first 7 days. After that it’s still just a post on your WordPress site—edit or delete it whenever. Nothing we publish is locked in; stop the service and everything stays yours.
Weekly visibility
One report. No victory theater.
Every week shows what shipped, what changed in Google, and what comes next. If it is too early or nothing moved, the report says that plainly.
Game-plan priorities, completed fixes, published work, what moved in Google, and next actions.
Weekday PressWeekly progress report · 9:02 AM
Week 04What shipped. What changed. What is next.
Completed2 articlesPublished ✓
Improved3 priority pagesChecked
What moved in GoogleToo early to tellWatching
Next week4 clear actionsQueued
What it costs
Free for 12 months.
No invoices. The weekly publishing slot is how it’s paid for.
- Content game plan
- Two articles every week
- Safe fixes + refreshes
- Weekly reporting
The person who emailed you
David Greenbaum
I built Weekday Press around a simple trade: I turn audit evidence into your content game plan, run the priority SEO work every week, and use one weekly slot to link to one of our own sites.
I put the arrangement in plain sight because you should know who is working on your site and why.
Straight answers
The hard questions.
The catch, the risk, your control, and what happens if the work is not good enough.
Why would you do this without a monthly fee?
Our weekly publishing slot links to one of our own sites. That slot is how the service is paid for. No invoice, ever.
What SEO benefit should I expect?
The audit looks for pages Google shows but people do not click, pages losing traffic, broken internal links, and missing topics. We prioritize the work most likely to improve qualified search visibility, but we do not promise a particular ranking or timetable.
What kind of reader tool do we get?
A branded tool built for your readers—a calculator, estimator, or interactive guide that fits your niche. We propose it; you approve it like any post.
Where can a reader tool send someone?
Its next-step area may send an interested reader to one of our own sites. You see and approve the exact destination before it goes live.
Could this affect how Google Search treats my site?
Yes. Commercial links can create search-policy risk if they exist only to manipulate rankings. Every article must still answer the reader’s question without the link, and you see the exact destination before publishing. We cannot promise ranking value or zero risk.
Who chooses the link?
We propose one of our own sites only when it genuinely fits the topic and your readers. You see the exact destination before anything publishes and can reject it.
What kind of article will you publish?
An article that answers a question your readers already ask and fits the work they come to your site for. It will not be a sales pitch or unrelated material.
Do I approve everything?
You explicitly approve the first three posts. Later drafts arrive at least three days before publishing. You can hold, edit, or remove any post at any time.
Who sees my Search Console data?
We use the read-only numbers to prioritize the game plan and prepare weekly reports. We cannot change your website, and you can remove access at any time.
What happens if a post is bad?
Do not approve it. Ask for an edit or reject it. If it is already live, remove it whenever you want. One click works for the first 7 days; after that, edit or delete it directly in WordPress.
What if I remove one of your articles?
You can remove it at any time. Removing our weekly article doesn't end the arrangement—the slot continues, and a replacement article will run in an upcoming week. Rather have no network articles at all? The publishing-slot buyout removes them.
What happens if I stop?
The service stops. You keep the articles, tools, and approved improvements already delivered.
What happens after 12 months?
If we're both happy — and we usually are — we renew it. Nothing to buy, nothing changes. If either side wants out, everything we published stays yours.
A direct next step
Get your content game plan.
Send your site. We audit the evidence, rank the work, and show what we fix ourselves versus what needs a separate quote.